杨元庆：联想全球将只有Think和Idea两大品牌-快科技-科技改变生活

杨元庆：联想全球将只有Think和Idea两大品牌

王京
2008年03月11日 11:15
0

昨天，联想集团董事局主席杨元庆告诉记者：“今后联想在全球将只有Think和Idea两大品牌，其他现有的一些子品牌将逐渐过渡到两大品牌下，这一战略已经非常清晰。而即将在中国上市的IdeaPad品牌，也不排除将有中文名称。” 杨元庆表示，为了更好地拓展海外市场、统一联想集团在海外的形象，今年1月联想对外发布了IdeaPad新品牌，这一品牌专门为消费类客户提供注重娱乐性、时尚性的笔记本电脑，此前联想从IBM公司手中收购的ThinkPad品牌今后则聚焦在商用市场。杨元庆透露，今后联想在海外将只会有Think和Idea这两大品牌，此前在海外推出的Lenovo 3000以及国内市场已有的天逸、扬天等产品线将根据其所针对不同的客户，过渡到Think和Idea旗下。预计国内市场品牌切换将在今年年底前实现，届时也不排除IdeaPad将会有中文名称。

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