鸿蒙生态十一出境游洞察文旅营销先机在哪-快科技-科技改变生活

鸿蒙生态十一出境游洞察文旅营销先机在哪

cici
2026年10月29日 17:33
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2026年十一出境游步入“常态化增量”新周期。鸿蒙生态数据显示，双节出境总人次同比提升5%，长线深度游尤其是欧洲目的地热度攀升，小众目的地加速爆发；客群方面，银发族加速入场，二线及以下城市出境人数显著增长，下沉市场正成为新的流量洼地。面对不断演变的市场格局，广告主如何精准触达高净值人群与新兴客群？本报告聚焦热门目的地风向与人群行为偏好，助力品牌抢占文旅营销先机，实现品牌声量与效果转化的双赢。

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