AI技术助推腾讯高质量增长广告、腾讯会议、文档等表现强劲-快科技-科技改变生活

AI技术助推腾讯高质量增长广告、腾讯会议、文档等表现强劲

梦佳
2024年03月20日 17:13
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3月20日，腾讯发布2023年第四季度及全年业绩报告，全年研发投入达到640.78亿元。自2018年以来，腾讯累计研发投入超过2696.54亿元。在全球范围内，腾讯专利申请总数超过7.5万件，授权专利数量超过3.7万件。技术驱动带来的业务增长在腾讯最新财报中得到体现。腾讯混元自去年9月推出后，已发展成为领先的基础模型。腾讯混元功能持续拓展，包括文生图、文生视频等，目前已在内部400多个业务中内测，并已在腾讯会议和腾讯文档推出AI助手服务。另外，广告业务依托AI技术显著提升广告定向能力，Q4收入同比增长21%至297.94亿元，创季度新高。

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